Watertower Ventures: Early-Stage Venture Fund Investing In Innovative Consumer Tech

demodayLA VC profile Watertower VC

Watertower Ventures is an early-stage venture capital firm that focuses on investing in exceptional entrepreneurs with big ideas. Since its inception, Watertower Ventures has focused on investing in disruptive startups across a wide range of industries, including technology, healthcare, consumer goods, and more.

Watertower Ventures was founded in 2017 by veteran investor Derek Norton. Norton has extensive experience in the tech industry, with Norton co-founding two successful venture-backed startups.

With their deep knowledge and understanding of the startup world, Derek Norton and the Watertower Ventures team bring a unique perspective to investing. They believe in providing not only financial support but also hands-on guidance and mentorship to their portfolio companies.

demodayLA VC Watertower Derek NortonWatertower Ventures’ Derek Norton

Derek Norton, the Managing General Partner at Watertower Ventures, holds an impressive background that showcases his prowess and experience in the technology and venture capital sectors. Before establishing Watertower Ventures, Derek founded and was the managing partner of Watertower Group, a boutique investment bank known for its critical advice to technology, internet, and digital media companies.

His entrepreneurial spirit didn’t stop there; he has built three other successful companies. Among these is Entertainment Media Ventures, a venture capital fund with a focus on seed and early-stage investments that amassed $120 million. Another notable venture is Jeffries Technologies, which under his leadership, rapidly grew to be listed among Inc. Magazine’s 500 fastest-growing privately held U.S. companies.

Additionally, Derek was pivotal in the development of Digital Boardwalk, a pioneering firm in the internet services industry, which notably became Netscape’s second commercial application partner and stood as one of the first internet service providers. Derek Norton’s wealth of experience and successful ventures underline his exceptional ability to identify, invest in, and nurture promising startups, making him a leading figure in the venture capital community.

Investment Portfolio

Watertower Ventures has a diverse portfolio of companies, here are some of their notable investments:

  • Mothership – A logistics platform optimizing freight movement to improve efficiency and reduce costs.
  • Wondery – A network of storytellers creating immersive podcasts to entertain and educate.
  • Popshop Live – A mobile commerce platform that hosts live streaming shopping events.
  • GameClub – A service bringing back classic mobile games to modern devices without ads or in-app purchases.
  • Brainbase – A platform that helps intellectual property owners manage and monetize their assets more effectively.
  • All Voices – A platform empowering employees to anonymously report workplace issues directly to leadership.
  • StyleRow – A project management and marketplace platform for interior designers.
  • Foodnome – A marketplace that connects home chefs with local communities to sell homemade meals legally.
  • Sisu.co – A data analytics platform that uses machine learning to help companies find the fastest path to achieving their business objectives.
  • PactFi – A FinTech startup offering contract management tools and financial products to streamline business operations for small and medium-sized enterprises.
  • Stoovo – A platform leveraging AI to help freelancers and gig workers optimize their earnings across various gig economy platforms.
  • OffScript.io – An innovative platform offering digital prescriptions through telehealth services, making medical care more accessible.
  • Brightflow.ai – A financial analytics tool designed to help small businesses manage their cash flow and make better financial decisions.

Watertower Ventures continues to invest in and support innovative startups that are poised for growth and have the potential to make a significant impact in their respective industries. They believe in partnering with entrepreneurs who have a clear vision, strong leadership skills, and a bold approach to solving problems.

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